Thursday, May 26, 2016

Brazil Olympic Games mascot.


The mascots of the Rio 2016 Olympic

The mascots were unveiled without a name on 23 November 2014. The names of the mascots were determined by a public vote. Vinicius and Tom won over two other sets of names, tallying 44 percent of 323,327 votes, whose results were announced on 14 December 2014. The other choices were Oba and Eba and Tiba Tuque and Esquindim. The mascots' fictional backstories state that they were both born from the joy of Brazilians after it was announced that Rio would host the Games. Brand director Beth Lula stated that the mascots are intended to reflect the diversity of Brazil's culture and people.[1][2]

The Olympic mascot is called Vinicius and is named after musician Vinicius de Moraes. The Olympic mascot represents Brazilian wildlife, primarily carrying design traits of mammals: the agility of cats, sway of monkeys and grace of birds. He can stretch his arms and legs as much as he wants. The Paralympic mascot is called Tom, named after the musician Tom Jobim. He represents the plants of Brazilian forests and can pull any object from his head of leaves and is always growing and overcoming obstacles.[1]

The mascots were created by Birdo, a São Paulo-based design and animation company that has won numerous international awards. Birdo was selected after a national tender process that involved advertising, design, illustration and animation companies[3].

A cartoon featuring them came to Cartoon Network on August 5, 2015


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